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Sales Enablement

Product mapping (04SDRProducts)


Description

Learn how to quickly map common customer pains to the right product in our suite: TalentLMS, eFront, TalentCards, and TalentHR. By the end of this course, you’ll know what to listen for, which product to lead with, and how to explain the value without overwhelming the buyer.

Content
  • Starting with the customer pain
  • Why product mapping matters
  • 7 universal customer challenges
  • Translate pain into value
  • Map pains to products
  • Manual admin and duplicate entry
  • Compliance tracking and audit readiness
  • Content readiness and time to launch
  • Visibility, segmentation, permissions
  • Reporting and proving impact
  • Learner adoption and completion
  • Integrations and identity provisioning
  • Use the map in sales conversations
  • Product mapping
  • Listen for pain signals
  • Ask qualification questions
  • Keep the conversation simple
Completion rules
  • All units must be completed